Business Success Coach

A business success coach is part advisor, part consultant, and part coach to you and your small business. Four factors contribute to business success and business success coaching.

First, you need to know WHAT needs to be done to make your business successful. This is the ability to make strategic decisions that prioritize opportunities and focus very limited resources where they will make the biggest impact.

Second, once you’ve determined what needs to be accomplished, next you need to know HOW to do it. This comes from process knowledge. An auto mechanic knows “how” to change the oil in your car. It’s a process.

It’s impossible for one person to know every process in a business. When you don’t know how to do something, your best bet is to find someone how does.

As Clint Eastwood used to say, “A Man’s Gotta Know His Limits…”

Third, just because you know what needs to be done and how to do it, doesn’t automatically mean you’re gonna do it. We all know how to lose weight. Stop eating crap. Exercise more.

We all know how to become “rich”. Stop by crap you don’t need with money that you don’t have.

So clearly determining what’s important and know how to do something is not enough. What you need next is motivation. And motivation comes from know WHY a particular opportunity is personally important to you.

good business coach focused on your business success helps you with all 3 steps of the process. He or she can help you prioritize the many opportunities available to you. He or she can then show you exactly how to accomplish your goal in a step-by-step fashion. Finally, your small business coach can help you “connect the dots” between a particular business decision and the higher level goals you have for your business or personal life.