Marketing

Las Vegas Style Marketing

Today’s episode of More Profits TV was filmed in front of the Treasure Island Hotel in Las Vegas. In it, I share with you the #1 rule of marketing and how the companies in Las Vegas are amazingly good at it.

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How to Sell Ice to Eskimos

In this video, I give my commentary on the old phrase “How to Sell Ice to Eskimos”. Don’t forget to add your comments, using the comment form below.

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Communicate or Die – More Profits TV – Episode #10

  In a recession, it’s critical to communicate effectively with potential customers. This is a given. But what’s tricky is knowing what to communicate.   Specifically you must convey two things: 1) we know what you want us to solve for you, and 2) we can solve that problem for you in a unique way […]

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The “Put Up or Shut Up” Marketing Technique

One of the most powerful strategies for attracting more prospects and closing more deals is what I call the “Put Up or Shut Up” marketing technique. It works because almost nobody ever does it. And when used it makes customers notice.  

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How to Market a Cow… Seriously

I just bought a cow. To be exact, I bought 1/4 of a cow.  Not the kind that moos, but the kind that used to moo. Let me explain… as there’s a big lesson that you can use in your own business. My wife and I have been on multi-year movement towards eating healthier. Unlike […]

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