Teleseminar RSVP – Pico Rivera Chamber of Commerce

How to Create a Recession-Proof Business: Lessons From the Greatest Recession Success Stories of All Time

A Pico Rivera Chamber of Commerce Telephone Conference Seminar Event

About Our Guest Speaker:

We’re excited to welcome our special guest, nationally recognized recession survival expert Victor Cheng. He has been featured as an expert on marketing in a recession by the Fox Business Television Network, MSNBC, The Wall Street Journal, SmartMoney magazine, and Inc. magazine.
He is a graduate of Stanford University, a former McKinsey consultant, and has been a guest lecturer at the Harvard Business School. Victor is the author of The Recession-Proof Business: Lessons from the Greatest Recession Success Stories of All Time and three other business books.
Victor combines his Fortune 500 expertise and life long passion for small business to coach small business owners on how to survive and thrive in today’s economic crisis.

Event Description:

Why do some business thrive in a recession, while others die?

Victor Cheng led a major research project to find the answer to this provocative question.

After analyzing 12 US recessions spanning 136 years, this research uncovered dozens of small businesses that thrived during the economic chaos of their day.

Discover how in the midst of a major recession, Federal Express, Disney, Hewlett-Packard, UPS, Coors, and others opened their doors as one- and two-person businesses and grew to become Fortune 500 giants.

Why did these businesses prosper, while thousands of others failed? What made the difference?

Unintentionally, they all followed the same winning “formula”–four simple rules that allowed them to survive and thrive, while others died.

In his speech, Victor Cheng will reveal these timeless rules so you too can follow in the footsteps of the greatest recession success stories of all time.

Date : Wednesday, June 17, 2009.

Time: 1:00 PM PST

Format: Telephone Conference Seminar

Location: Any convenient place with access to a telephone line for you to call in for the teleseminar

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