How to Sell Ice to Eskimos

In this video, I give my commentary on the old phrase “How to Sell Ice to Eskimos”. Don’t forget to add your comments, using the comment form below.

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The “Put Up or Shut Up” Marketing Technique

One of the most powerful strategies for attracting more prospects and closing more deals is what I call the “Put Up or Shut Up” marketing technique. It works because almost nobody ever does it. And when used it makes customers notice.  

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